Screening Tips

How to Run a Successful Movie Event


  • ADVERTISE at least three weeks in advance of the movie event. We can supply posters (when available). We suggest you create fliers which can be done from our website under ADVERTISING TOOLS.
  • UTILIZE all available advertising mediums:
      • School Newsletter
      • Morning Announcements EVERY DAY.
      • Have Planning Committee Visit Classrooms to Notify Their Fellow Students.
      • Send a Notice Home to Parents.
      • PICK a title that is age appropriate and available IN ADVANCE of the home video street date.
      • OFFER an early bird price to promote early ticket sales.
      • SHOW the film, if possible, during school hours. Offer the students a "buy-out" of class to attend the movie event. This is particularly popular for schools that have bused children.
      • PACKAGE the movie with concession items. Water and Popcorn work great! They are clean, healthy, inexpensive, easy to source and make for a quick and painless clean-up!
      • PRICE the tickets right! $5.00 for a water, popcorn and movie (before home DVD date) is a great deal!
      • OFFER prizes. Criterion can donate up to 2 posters (depending upon stock) to give away to students who:
        • Sold the Most Tickets
        • Helped Clean-Up after the Event
        • Answered a Trivia Question Related to the Film.

The Options are Limitless!!

  • GET THE STUDENTS INVOLVED! Have a poster contest or a trivia contest. Your event will have huge success if it has student involvement.








Bring a film to your school as a fundraiser and/or a special event. Criterion can supply films to your school IN ADVANCE of the home DVD date. Pre-release titles are a huge treat for students and seriously increase your fundraising odds! Imagine showing a film such as THE CROODS, EPIC, TURBO, PERCY JACKSON, and others months before the street date!


  • Criterion Pictures has the non-theatrical rights for Hidden Figures. Bring this fabulous, awarding winning film to your school for Women’s History Month:

    hiddenfiguresThe incredible untold story of Katherine G. Johnson, Dorothy Vaughan and Mary Jackson - brilliant African-American women working at NASA, who served as the brains behind one of the greatest operations in history: the launch of astronaut John Glenn into orbit, a stunning achievement that restored the nation's confidence, turned around the Space Race, and galvanized the world. The visionary trio crossed all gender and race lines to inspire generations to dream big.

    HiddenFigures 92tomatometer



    "Hidden Figures" provides a fresh angle on how demeaning, demoralizing and crazy it was to live in an era of officially sanctioned white supremacy, one that people had grown used to pretending was perfectly normal.
    - Kyle Smith, New York Post

    “Henson, Spencer and Monae all excel, conveying the intensity and worthiness of these women's ambitions, even as they deal, almost in a matter of fact way, with obstacles that are maddening.” - Mick Lasalle, San Francisco Chronicle

    "Hidden Figures" is empowerment cinema at its most populist, and one only wishes that the film had existed at the time it depicts - though ongoing racial tensions and gender double-standards suggest that perhaps we haven't come such a long way, baby. - Peter Debruge, Variety